About

The Let's Make the Industry 50/50 Initiative was founded by ADC with a mission to effect drastic and measurable change as it pertains to the roles and participation of women within the creative industries. ADC believes it is time for all industry organizations and associations to take action, setting a goal of equal participation for women and men on award show juries, boards of directors, and event panels and speaker lineups.

The Let’s Make the Industry 50/50 Initiative and its directory highlight the wealth of qualified women in senior positions throughout all facets of the creative communications industries, bringing important balance to the conversation and laying a foundation for future generations of female talent.

By including inspired, talented women in the conversation, we improve the value of the dialogue and change the ratio, our industries and the future.

Participating Organizations

ADC is calling upon all industry organizations to take action and join the Let's Make the Industry 50/50 Initiative.

Those who achieve the goal of a 50/50 ratio of women to men on an awards show jury, board of directors, event panel or speaker lineup are eligible to use the International Badge of Recognition.

Why 50/50?

Connect with @5050_Initiative

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Show Your Support

Sign the petition today to pledge your support for the Let’s Make the Industry 50/50 Initiative

894 already signed the petition

  • Karissa D. Yson
  • Michelle Schoening
  • Amy Salter
  • Gabriella Narvaez
  • Lydia Fisher
  • Susana Pérez Bermejo
  • Christina Gliha
  • Steve Buckley
  • Alana Salsberg
  • Eugene Lo
  • Leigh Chandler
  • Elizabeth Von Lehe
  • Abbie Freestone
  • Rebecca Mahony
  • Laurie Hernandez
  • Christina Hagopian
  • Michelle Widmann
  • Allison Miller
  • Samantha Villavicencio
  • Daniel Wise
  • Diana Janicki
  • Diana Casadiego Cubides
  • Tobias McCullagh
  • Katie Peake
  • Jo de Fina
  • Lindsey Brand
  • Dave Cramer
  • Bridget Deenihan
  • Kelly Oh
  • Daniel Devera
  • Ravneet Wadhwa
  • Kerry Keenan
  • Jean Freeman
  • Cindy Hernandez
  • Cindy Hernandez
  • Simone McLaughlin
  • Malene Rauhe
  • Tania Cavada
  • Ashley Veltre
  • Elise Pyo
  • Karen Wilson
  • Sasha Zabelina
  • Terra Hambly
  • Amy Haddad McDonald
  • Marissa Kramer
  • Richard LaRue
  • Kiran Carpenter
  • Colleen McGinn
  • Tina Yan
  • Bruna Calheiros
  • Molly Dowd
  • Natalie Ezeta
  • Simona Essetiart
  • Rachel Hickey
  • Brooke Bechtold
  • Natalie Schaaf
  • Karolina Galácz
  • Sacha Ristic
  • Romina Capra
  • Farah Khaleq
  • Gabby Lord
  • Jon Darke
  • Anna-Liisa Krõlov
  • Katey Parr
  • MeemsMeOn
  • Stefano Marrone
  • Michele Alise
  • Emma Lax
  • Bhargavi Sivakumar
  • Meg Beckum

JOIN US and SIGN THE PETITION:

By including inspired, talented women in the conversation, we change the conversation and therefore the industry and our future. Join us: